This is a sample website to give clients of Sunrise Marketing a hands-on look through the construction and structure of a garden center website. XYZ Garden Center is a fictional garden center located in Sunnyvale, California (not really). We have constructed this site as a teaching tool. It has been designed to highlight different service programs from Sunrise Marketing.

In many cases you will visit pages that have actual plant and gardening information. This is to give you more than an informational approach to this sample site. Where possible we will explain some of the strategy behind the content and format of the pages featured in this site. In the case of XYZ Garden Center we will show how a garden center should combine copy, graphics and links in order to produce a website that is optimized for web searches.

This is done by the use of title pages, keywords, images, alt tags and so much more. The important thing to remember about a garden center website is to call attention to the very specific product information like plants, gardening, landscaping and other keywords that should show up in your site. We will bold when possible.

By the way, did you know that bolding text, using headlines andbullet points scores higher with search engines?